Understand what is being found
Review your website, the questions your audience asks, and how your brand is described and cited in AI answers. Record the prompt, platform, date, and sources before deciding what needs attention.
GET FOUND
03 / A considered perspectiveGEO & AI search visibility.
Reputation HELM’s GEO work connects accurate company information, useful content, and credible public sources to the buyer questions asked in AI answer systems. Track how your brand is described, mentioned, and cited across agreed prompts.
Explore GET FOUNDProtection. Authority. Discoverability.Explore
The GET FOUND perspective
Make the full picture easier to find.
Strong material can still be hard to reach, poorly organised, or unclear about the brand behind it. We start with what people ask and what systems can currently find, then determine which changes will be useful.
Make important information accessible
Identify barriers that prevent key pages from being reached or read. Review crawler access, page rendering, and the technical foundations that support discovery.
Improve the website and its content
Refine pages, structure, and machine-readable brand information so the business is explained clearly. Reputation HELM can implement the agreed changes or give your existing team a prioritised plan.
Check progress with consistent questions
Revisit the same buyer prompts across the agreed AI platforms. Measure brand mentions and source citations separately from crawler visits and referral traffic, and disclose missing answers or unavailable data.
The right work is agreed around your priorities. Decisions made by platforms and publishers remain independent; outcomes are not guaranteed.
GET FOUND Private access
Explore GET FOUND
in detail.
A detailed view of our GEO and AI visibility work, from the initial source and prompt review through implementation and citation measurement.
A closer look at our services.
Enter your email for a private link to view the GET FOUND service guide and download a PDF if useful.
Selected insights
Useful context for the decisions ahead.
Practical reading on the questions that most often sit beside this work.
How to Improve Negative Search Result Visibility
Source assessment, useful information, and technical discovery.
Read insight
What Is Online Reputation Management?
How search, reviews, public sources, and AI answers connect.
Read insight
Reputation Readiness Before a Capital Raise
The public record before investor and stakeholder attention.
Read insightThe connected picture
One pillar strengthens the next.
When independent evidence is missing, BUILD can strengthen the sources behind your brand. When a finding reveals harmful exposure, DEFEND can assess it. The initial review determines what is needed; PR and other supporting work are never automatic additions.
Does Reputation HELM offer traditional SEO services?
Reputation HELM’s visibility work focuses on generative engine optimization (GEO): making accurate information easier for AI answer systems to discover, understand, and cite. Website accessibility, content structure, entity clarity, and supporting sources form the technical foundation; we do not sell a separate traditional SEO service.
How does Reputation HELM measure AI search visibility?
We use a consistent set of buyer questions and prompts, record the answer engine and date, inspect actual mentions and source citations, and compare changes over time. AI-bot visits, human referral traffic, and answer citations are different signals and are reported separately.
Can Reputation HELM guarantee a ChatGPT, Gemini, or Perplexity citation?
No. Reputation HELM improves the source material, technical access, and clarity of the brand record, then tests the agreed questions. Each answer engine controls which sources it uses and how it describes them.
Take the helm
Talk to Reputation HELM about your next move.
Bring your priorities. We’ll help you see where to begin.